AMERICAN RED CROSS: Social Media

Internship Position Description

American Red Cross of Greater Columbus

 

Position Title:    Communications Social Media Internship

 

Purpose	To monitor, measure, analyze, contribute to and make recommendations about the social media presence of the ARC region
Key Responsibilities	§  Willingness to support the Red Cross Mission §  Understanding of current social media outlets, methods and posting practices to engage users in a positive way about the Red Cross, its mission and its volunteers. §  Provide monitoring of managed Red cross sites and regular reports regarding our footprint and our message §  Provide analysis of our presence and its effectiveness based on identified metrics and the exploration of new measures to gain insight. §  Adhere to Red Cross policies and procedures on Social Media §  Research the on-line presence of key organizations and recommend ways to connect. §  Potentially train other volunteers and staff on social media topics as it relates to their department and capacity §  Remain current on Red Cross materials and information in order to recommend postings & blogs §  Oversee and manage blog site, potentially helping create a blogging schedule for staff/volunteers §  May supervise and train other volunteers for Digital Disaster Team
Reports To	Chief Communication Officer and/or his/her designee
Time Commitment	Minimum 15 hours/week
Length of Appointment	Semester
Qualifications	§  Ability to engage and connect thru existing online mechanisms §  Knowledge of metrics to determine effectiveness of social media outlets §  Excellent written communication skills §  Able to learn and convey information about Red Cross activity §  Comfortable working independently as well as collaboratively with little direction
Training	Required for all Volunteers: §  Volunteer Orientation §  CPR Training §  First Aid training Additional training for this position: §  Red Cross 101 §  Disaster Services:  An Overview (online) §  PA training (available beginning 8/13)
Relationships	Possesses a collaborative mindset; ability to measure and analyze developing social media engagement.
Budget Support	All training, materials, workspaces and/or any other equipment deemed necessary to perform the duties of the position would be provided by the American Red Cross.
Development Opportunities	§  Opportunity to serve the community §  Affiliation with one of the most well-respected, internationally known humanitarian organizations §  Enhance communication, presentation and managerial skills §  Become knowledgeable about Red Cross and other community agencies §  Feel good about helping people gain important, potentially life-saving, information

 

In accordance with Chapter Policies:

 

• Each Red Cross volunteer is required to provide written affirmation that he or she will perform Red Cross duties in compliance with the Red Cross Code of Conduct and the Red Cross Confidential Information and Intellectual Property Policy. All volunteers are expected to protect the Red Cross image and reputation by behaving ethically and appropriately.
• The ARCGC may perform, or may request that third parties perform, background and reference checks at any time in the volunteer application process.  All background and reference checks will be performed in accordance with applicable federal and/or state laws. This check includes a criminal history check for the past seven years and a social security number verification.
• In addition volunteers whose job duties require regular, unsupervised access to clients who are youth, elderly, or disabled, or whose duties require the safeguarding/handling of Red Cross assets, must have a background free of conduct which may adversely impact their ability to perform their duties and must submit to a background check on an annual basis. It is the policy of the ARCGC require additional screening and require fingerprinting and a Criminal Record report from the Bureau of Criminal Identification and Investigation and/or Federal Bureau of Investigation.

 

I understand the responsibilities and qualifications of this job description, and agree to fulfill them to the best of my ability.

 

 

                                                                                                                                               

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