| *Job ID: | 11958 |
| *Job Title: | Marketing Intern |
Job Reference Num  : | |
| Organization Name: |  METTLER TOLEDO |
| Linked Contact: |  Nikkole Cupp |
| No of Openings: | |
| Work Schedule: | |
| Hours per Week: | 40 |
| Wage/Salary : | n/a |
| Compensation Type: | |
| Employment Start Date: | |
| Employment End Date: | |
| Job Duration: | |
| Travel Percentage: | |
| *Job Description: | METTLER TOLEDO is the global leader in the manufacturing, marketing and service of precision instruments for use in industrial, laboratory and food retailing applications. We have one of the largest Global Service and Sales organizations among precision instrument companies. We are seeking a Marketing Interns for our Industrial, Lab and Marketing/Communications Units in Columbus, OH. SUMMARY Industrial: The Industrial Marketing intern will assist with current projects and help implement new programs in the Industrial business area. This individual will work on various marketing projects to support the direct and distribution sales channels throughout the course of their internship. Lab: The Lab Marketing Intern role is designed to support the activities in process within the Lab Marketing team to achieve the group's objectives, including the development and execution of marketing initiatives to meet strategic and product growth objectives, generation and measurement of quality leads to drive sales, and organizational support in terms of expertise in product management. Initiative/self-motivation and creativity are critical skill sets for success. Ideal candidates are well-rounded with university coursework and potentially professional experiences supporting our key disciplines of marketing: product management/technical product expertise, marketing campaign development and execution, and marketing analytics. Relationship Marketing: The Relationship Marketing intern will assist with current projects and help develop sales and marketing analysis to support the North American Marketing Organization. This individual will work on various sales and marketing analytics projects to support the Lab, Industrial and Retail business units throughout the course of their internship. KEY RESPONSIBILITIES: Industrial: • For our distributor marketing efforts, assist with cleansing, enriching and formatting distributor contact/account data for integration into SAP CRM. Industry mapping, data appends and research, if necessary, to complete data records to meet SAP data entry requirements. • Development of Distributor website toolkits to provide distributors with appropriate guidelines for METTLER TOLEDO branding and representation on the distributor sites, to assist the distribution channel with SEO for their own website and help boost METTLER TOLEDO's SEO relevance/rankings. • Price book edits and submission of edits to the PDS team for the midyear price book and/or in preparation of the book for the 2016 calendar year. • Assisting with product launch materials and communications, where appropriate and assisting Industrial Marketing team with the development of new marketing communications and sales tools. Lab: • Displays original thinking and creativity by developing innovative approaches, ideas and solutions; -Translates concepts and information into images; Employs feedback and other information sources to modify designs; Applies organizational design principles; Demonstrates attention to detail and timeliness. Presents ideas and information in a manner that gets others' attention. • Supports the planning, development and execution of marketing initiatives for a variety of communication mediums in support of the business strategies. • Presents ideas; collects and organizes recommendations from feedback of stakeholders and internal resources. • Prioritizes creative thinking and idea generation. • Acts as an engaged part of the team; presents excellence in professionalism and communication in daily interactions. • Conduct market/industry research and analysis to identify market/industry trends, potential and forecasting. • Recommend new channels/programs as required to grow market penetration. • Evaluate research regarding new market trends and market reaction to promotional activities. Relationship Marketing: • Optimization of our SEA program and working locally with MT-NA partners to help improve our SEO rankings - supporting our Partner's SEO efforts as well. • Developing improved monthly reporting for SEA and launching to the marketing community • Supporting Database Marketing Manager and Marketing Campaigns Manager with various analyses needed for Sales and Marketing activities - activities could include: Campaign reporting, Strategic Growth initiative analyses (Top 100 Companies), Sales Territory Optimization and Segment Captivation initiatives • SAP data quality initiatives - data appends, data enrichment and analysis of our current quality to propose additional quality and enrichment activities. • Third party and email qualification campaigns - working with telemarketing resources, developing and executing email marketing to help qualify and requalify our customers, prospect and suspect database • Documentation of processes for enquiry process in SAP and process improvement for trade show leads |
| *Qualifications: | EDUCATION and/or EXPERIENCE Must be pursuing a BA/BS in Business/Marketing/ METTLER TOLEDO is an Equal Opportunity Employer. To find out more about METTLER TOLEDO and our products please view our YouTube video at http://youtu.be/FBveLWa1VuA |
| *How to Apply: | Apply Online! |
| Additional Information: | |
| Online Application Address: | http://newton.newtonsoftware. |
Monday, March 23, 2015
METTLER TOLEDO: Marketing Intern
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment