MISC

Attached and below, please find our summer 2009 marketing and public relations internship posting. We are offering six positions in our department at Nationwide Children's Hospital. Deadline to apply is March 18. Instructions to apply are located at the end of the document. Please call our HR department at 614-355-4111 if you have any trouble finding/navigating our website or applying for the internship that most interests you.Thank you very much, Mary Ellen Peacock <<2009>> Mary Ellen Fiorino Peacock Senior Counselor, Media Relations Marketing and Public Relations Nationwide Children's Hospital Columbus, Ohio NationwideChildrens.org ph: (614) 355-0492 fx: (614) 355-0480 email: MaryEllen.Peacock@NationwideChildrens.org Six Marketing and Public Relations Internships Offered Summer 2009 at Nationwide Children’s Hospital

Qualifications are listed at the end of this entry.

POSITION 1: Media Relations Intern FULL-TIME PAID
This position would assist the media relations team in reactive and proactive news media for Nationwide Children’s Hospital and all its entities. Opportunities include, but are not limited to: - Write news releases and media advisories - Pitch stories to news media - Coordinate media interviews and photo shoots - Escort news media on hospital campus - Research and write monthly pages for Columbus Parent magazine - Manage and update media relations log - Measure, track and log print news clips

POSITION 2: Interactive Marketing Intern FULL-TIME PAID
The interactive marketing team is responsible for helping to maintain the external Nationwide Children’s Hospital web site. This internship position will support the interactive marketing team’s initiatives and will provide hands-on training and real-world web marketing and social media experience.Opportunities include, but are not limited to: - Write web copy for a variety of audiences - Work with graphics - Assist with Search Engine and web advertising placements - Coordinate data for reporting needs - Learn web management tools and update website - Research social media opportunities

POSITION 3: Visibility Initiatives Intern FULL-TIME PAID
This position would assist the visibility initiatives team with Nationwide Children’s Hospital’s external branding campaign, national broadcast media strategy and video production program. Opportunities include, but are not limited to: - Assist with creative and production aspects of hospital’s external branding campaign - Participate in production of national video news releases - Coordinate video shoots and/or media interviews - Escort video production crews and/or news media on hospital campus - Assist with production of internal videos, podcasts and web videos - Repurpose editorial content and video projects for web application

POSITION 4: Internal Communications Intern FULL-TIME PAID
This position will work with the internal communications team to develop effective communication strategies for Nationwide Children’s Hospital’s 6,500-plus employees. Opportunities include, but are not limited to: - Develop story ideas, write articles and copyedit for internal publications - Event planning - Support the development, planning and implementation of hospital-wide communication campaigns including producing marketing collateral and web content- Work with the graphic design team and photography to create print materials and coordinate photo shoots

POSITION 5: Physician Relations Marketing Intern FULL-TIME PAID
This position will work in tandem with the physician relations team to develop and execute referral marketing tactics, assist with Nationwide Children’s Hospital’s physician alumni program and other physician recognition activities throughout the year. Opportunities include, but are not limited to: - Manage regional direct mail program - Develop marketing collateral - Assist with planning the alumni reunion and weekend events - Coordinate web updates - Assist with development of physician referral web marketing initiatives - Assist with executive physician recognition events

POSITION 6: Community Events Intern FULL-TIME PAID
This person will work with the consumer team representing Nationwide Children’s Hospital at community events. This internship position will also be responsible for coordination of the SAFE-T-SAURUS costumed character (safety ambassador) program.Opportunities include, but are not limited to: - Coordinate the planning and logistics for Nationwide Children’s signature community event “Teddy Bear Safari” - Coordinate and staff the tabletop informational display at community events and health fairs - Schedule appearances for SAFE-T-SAURUS and supervise team members - Fulfill requests for promotional giveaway items - Maintain detailed record keeping on each project and document measurement outcomes

QUALIFICATIONS

Position 1 Students working toward a degree in journalism, public relations or communication. Completion of basic journalism/writing courses and familiarity with Associated Press style are required. Excellent writing and communication skills are musts. Previous media relations, public relations or communication internship experience preferred.

Position 2 Students working toward a degree in marketing, web communications, public relations or related communication field. Documented completion of basic courses toward degree is required. Good writing and communication skills are required and students must be proficient in all aspects of Microsoft Office. Also required are strong organizational/time management skills. Students interested in expanding their technical skills and knowledge of web management tools are encouraged to apply.

Position 3 Students working toward a degree in journalism, communication, broadcast/telecommunication or public relations. Good writing and communication skills are a must along with the ability to think creatively and effectively communicate with both internal and external audiences. Knowledge of video production and experience writing for television or radio preferred. Must be comfortable juggling multiple projects and working independently.

Position 4 Students working toward a degree in journalism, marketing, communication, public relations or related communication field. Good writing and communication skills are a must along with the ability to think creatively and to effectively communicate with both internal and external audiences. Completion of journalism/writing courses and familiarity with Associated Press style are required.

Position 5 Students working toward a degree in marketing or communication. Documented completion of basic courses toward degree is required. Must possess strong, concise writing abilities with solid verbal communication and organizational skills, as well as have experience in budget and time management. Must be proficient in all aspects of Microsoft Office, primarily Excel and Word. Web design or content development experience a plus. This position will provide the opportunity to work directly with physicians and external audiences. Because this position supports work associated with events, some nights and weekends will be required.

Position 6 Students working toward a degree in marketing, public relations or related communication field. Good writing and communication skills are a must along with the ability to think creatively and effectively communicate with team members and community audiences. Previous supervisory experience is essential. This position will provide the opportunity to work directly with community organizations and volunteers. Because this position supports work associated with events, weekends and some evenings will be required. Must be comfortable juggling multiple projects along with strong organizational skills and detail management. Must be proficient in all aspects of Microsoft Office and experience with budgets is a plus.

TO APPLY -To apply for an internship in Marketing and Public Relations at Nationwide Children’s Hospital, visit www.NationwideChildrens.org, click on “Careers/Find a Job,” click on “Business” and scroll through the open positions.*If you have trouble finding the specific internship posting, please call Human Resources at (614) 355-4111. NationwideChildrens.org


Denise Shively, Program Director
Senior Year Experience
One Otterbein College
Westerville, OH 43081
614-823-3383 (office)
614-823-3367 (FAX)